With the ever-evolving Oncology space, Biopharma needs meticulous planning of targeted efforts as well as contextualized pull-through methods to stay ahead of the curve.
It becomes important to monitor physician-level treatment behavior in order to assess market potential, uplift opportunities, and effectively formulate targeting & messaging tactics by the marketing and SFE teams accordingly.
In this Webinar, you will learn
- how leveraging claims data to power account and physician-level analyses can help your field force gain better insights into treatment paradigms, drivers of sales, contextualized messaging content
… plus much more!